01
Talk
Let a bottle become the beginning of a conversation.
Available now · Web & AndroidThe wine community, in your language
Message, taste and remember wine—together.
Maison Apéro is a multilingual home for wine conversations, group discovery, a personal Wine Library, structured evaluations and wine-study questions. Use it in your browser or install the PWA.
Maison Apéro
What is Maison Apéro?
Maison Apéro is a wine community and communication app. It combines direct messages, group chats, a personal Wine Library, data-driven tasting evaluations and multiple-choice or written study questions in one account across supported devices.
The name and its beginning
What Maison Apéro is meant to hold
A welcoming home where wine starts a conversation instead of ending as a label in a list.
Maison is the French word for a house or home. Apéro is the relaxed moment before a meal when people gather around a drink and conversation. Together, Maison Apéro names a place that welcomes people in and lets one bottle open a shared moment.
The product was shaped around a simple problem: wine conversations, useful references and learning often become separated across different tools. Maison Apéro brings messages, the Wine Library, data-driven evaluations and study questions under one roof, while keeping people and the time they share at the centre.
02
Return
Keep the bottle, conversation and useful references together.
03
Go deeper
Move naturally from enjoyment to a more precise understanding.
From course list to review
Data-driven wine evaluation
Use a label, wine-list excerpt or identifying text to request a structured reference evaluation. Results are guidance, and recognition is not guaranteed.
Recognition is not guaranteed. If the image is unclear, Maison asks you to confirm the detected wine or enter its name before the review starts.
Four parts, one wine community
Share, identify, evaluate and learn.
Maison Apéro keeps conversation, a personal wine reference and structured learning together in one clear product flow.
Wine messaging
Use direct and group chats to share bottles, links, images and the context around a tasting.
Wine Library
Find wine records by producer, region, grape and vintage, then return to them from your personal collection.
Data-driven evaluation
Submit a label, wine-list excerpt or identifying text for a structured reference evaluation. Recognition and evaluation are not guaranteed.
Study questions
Practise with multiple-choice and written questions by topic, region or a randomized selection.
Illustrative capture-to-review demonstration
Photograph one wine. See the review take shape.
Taking an online tasting course? Photograph or crop the row for the wine you want to explore. Maison can try to identify it from a course handout, wine list or PDF screenshot as well as a bottle label.
01 · Photograph
Frame only the relevant row so the producer, wine and vintage are easy to read.
02 · Confirm
Maison checks the detected identity against the Wine Library before analysis.
03 · Review
The result appears at the depth available for your plan.
The same wine, three review depths
This example shows the presentation difference clearly. Tasting language is illustrative and changes with the wine, vintage and submitted evidence.
Château Calon-SégurSaint-Estèphe · Bordeaux · illustrative example
Complete standard review
- Profile
- Cassis, cedar and graphite, with fresh acidity and firm tannins.
- Conclusion
- A structured Left Bank Bordeaux profile with a long, savoury finish.
- Memo
- A concise result remains available.
No subscription required.
Complete structured review
- Appearance
- Deep ruby appearance.
- Nose & palate
- Black fruit, cedar, graphite and dried herbs; dry, full-bodied and persistent.
- Conclusion
- Balance, intensity, finish, service and pairing are organised for later reference.
Revisit the complete review and compare languages from Memo.
Advanced specialist analysis
- Causality
- The Cabernet-led structure is considered alongside Saint-Estèphe’s gravel-and-clay context.
- Development
- Tannin integration, savoury evolution and fruit retention are interpreted together.
- Decision
- Maturity, drinking window, service and pairing are explained with deeper reasoning.
Currently available to beta and selected early-access users.
Live product demonstration
Disappearing messages, shown as they really work
Two live, in-page demonstrations show the production behavior without depending on an external video player.
Mutual Burn
After the recipient reads, the message disappears from both online devices after 20 seconds—or immediately when the recipient taps the purple grape.
Left · Sender
online
Tonight's bottle is ready.
Right · Recipient
online
Tonight's bottle is ready.Tap20s
Disappears automatically 20 seconds after read
Tap to erase manually from both devices
IGF follows the time remaining
The message changes from blue to yellow to red, the wine glass drains through the final ten seconds, and the same expiry removes it from both devices.
Left · Sender
online
Tonight's bottle is ready.4 weeks
Right · Recipient
online
Tonight's bottle is ready.Remaining 4 weeks
Sent with one shared expiry
Remaining time and colour update live
Device removal is not instant server deletion. After the original IGF deadline, server cleanup runs daily at 09:00 JST and may take up to 24 hours.
Maison Emphasis
Emphasize one line. Keep the conversation moving.
Inline emphasis makes your key point clear inside the message composer, without turning it into a separate card.
- 1
Right beside GIF
The > button sits immediately to the right of GIF in both direct and group chats.
- 2
One tap starts emphasis
Maison adds a new line when needed, then inserts > so you can type the important passage.
- 3
Emerald marks the key point
The emphasized line and active > button turn emerald while normal text keeps its usual colour.
- 4
Return to normal instantly
Tap > again or press Enter. The completed emphasis stays emerald and the next line returns to normal text.
One behaviour across every conversation
Available in direct messages and group chats on the Web, installed PWA and native mobile apps. Emphasis remains plain-text compatible while Maison presents the important line in emerald.
Maison Apéro•••
What made this vintage feel so precise?
One detail stood out:
> The cooler season preserved the acidity.
Emphasis · emerald
Enter also returns to normal text
One place for your wine life
Keep the conversation and the bottle context together, whether you are sharing with one friend or learning with a group.
Direct messages
Talk one to one, share wine moments and keep conversation preferences under your control.
Wine groups
Create group conversations, invite members and organize shared wine discoveries.
Wine Library
Find wines by producer, region, grape and vintage, then build a personal collection you can revisit.
Evaluation and study
Request a structured reference evaluation or practise multiple-choice and written questions by topic, region or at random.
Fast, bounded attachments
Send up to five images at once. After optimization, images are limited to 10 MB, videos to 25 MB and general files to 10 MB. Non-animated image and native video sources can be up to 100 MB before optimization; web videos must already be 25 MB or less.
IGF from one minute
Message IGF is always ON. Free supports 1 minute to 4 weeks; Réserve and Trial support 1 minute to 52 weeks. Réserve and Trial admins may separately switch group-level IGF ON or OFF.
A deadline you can read
The tint follows actual time remaining: blue above 1 week, yellow from over 24 hours through 1 week, and red at 24 hours or less. A draining wine glass appears in the final 10 seconds.
Mutual Burn
A purple grape marks eligible one-to-one Vanish-on-Read messages. The recipient can tap it to remove the message immediately from both users’ online devices; otherwise it disappears 20 seconds after the recipient reads it. Offline devices catch up when next online.
One server cleanup schedule
Tap and the 20-second flow do not instantly erase server data. After the selected IGF deadline, every plan uses the same daily cleanup at 9:00 AM JST, with up to 24 hours of delay. Downloads, other-app copies and screenshots cannot be remotely deleted.
Choose the depth that fits your wine life
Three clear levels. Prices are plans, not a current offer: the purchase route is still being decided, and existing memberships keep their promised terms.
Free
No subscription
- Core Maison conversations
- A complete review when you scan
- A concise result in Memo
- Use on one signed-in device at a time
- Up to 12 favourite wines
Réserve
Planned · Japan ¥800/month · Outside Japan US$8/month
- Everything in Free
- Complete, structured reviews
- Revisit reviews from Memo
- Use one app language, or English plus one chosen language side by side or stacked
- Use on up to three devices
- Up to 100 favourite wines
Grand
Planned · Japan ¥2,000/month · Outside Japan US$18/month
- Everything in Réserve
- Advanced specialist analysis with deeper written reasoning
- Expanded causal, maturity and ageing analysis
- Currently limited to beta and selected early-access users
- General availability is planned for October 2026 or later
Start on the web in three steps
No payment method is required to create an eligible account or begin the signup benefit.
- 01
Create your account
Use Google or Apple in the PWA. Email signup remains available in the mobile app.
- 02
Explore Réserve
A new eligible account receives at least 30 days of Réserve access from its creation date.
- 03
Choose what follows
Continue with Free, or check the latest plan availability on the official Maison website and app after the benefit.
At least 30 days of Réserve after signup
The signup benefit unlocks regular Réserve features without a payment method. Wine reviews use no tickets. Ticketed study quizzes show their cost before they begin, and resuming uses no additional tickets. In Japan, Réserve is planned at ¥800 per month and Grand at ¥2,000 per month. Outside Japan, Réserve is planned at US$8 per month and Grand at US$18 per month. These are planned prices rather than a current offer; the purchase route is still being decided and existing memberships keep their promised terms.
- Web account creation
- Google and Apple
- Signup benefit
- At least 30 days
- Payment method
- Not required for the benefit
- Ticketed study quizzes
- Cost shown before start
- Réserve
- Planned · Japan ¥800/month · Outside Japan US$8/month
- Grand
- Planned · Japan ¥2,000/month · Outside Japan US$18/month; private beta
Your data, explained without euphemism
Traffic is protected with TLS, stored data is encrypted with Google-managed keys, and server-side rules plus App Check restrict access. Maison Apéro is not end-to-end encrypted; disappearing content is removed according to the published IGF and cleanup schedule.
Frequently asked questions
Straight answers about the PWA, account creation, Réserve and Grand.
Can I create a Maison Apéro account on the web?
Yes. The PWA supports new account creation with Google or Apple. Email signup remains limited to the official mobile app.
Does the 30-day signup benefit require a card?
No. An eligible new Google or Apple account receives at least 30 days of Réserve without adding a payment method.
What happens when the benefit ends?
You can continue with Free or check the latest plan availability on the official Maison website and app.
What are the planned plan prices and where can I buy?
In Japan, Réserve is planned at ¥800 per month and Grand at ¥2,000 per month. Outside Japan, Réserve is planned at US$8 per month and Grand at US$18 per month. These are not a current sales offer. The purchase route is still being decided, and existing memberships keep their promised terms.
When will Grand be available?
Grand is currently limited to beta and selected early-access users. General availability is planned for October 2026 or later.
Do wine reviews or study quizzes use tickets?
Wine reviews use no tickets. Ticketed study quizzes show the required amount before they start, and resuming an unfinished quiz uses no additional tickets.
How large can attachments be?
After optimization, each image is limited to 10 MB, each video to 25 MB and each general file to 10 MB. Non-animated image and native video sources can be up to 100 MB before optimization. Web videos are not recompressed and must already be 25 MB or less. RAW photos are treated as general files.
Which languages are supported?
The Maison Apéro experience is available in English, Japanese, Simplified Chinese, Spanish, French, Portuguese, German and Italian.
Can I use Maison Apéro Free in a browser or installed PWA?
Yes. Free works in the browser and installed PWA on one signed-in device. Réserve supports up to three signed-in devices. Wine reviews use no tickets; ticketed study quizzes show the required amount before they start.
How are IGF and Mutual Burn different?
IGF gives every message a selected expiry of at least one minute, followed by the published server cleanup schedule. Mutual Burn applies to eligible one-to-one messages: the recipient can tap to remove the message from both users’ online devices, or it disappears 20 seconds after the recipient reads it. Offline devices catch up when they next connect.
What does the name Maison Apéro mean?
Maison means house or home in French, while apéro is the relaxed time before a meal when people share a drink and conversation. The name expresses the product idea: one welcoming place for wine conversations, references, learning and discovery.